Natalie Hood & Associates

Services

Full-spectrum aquatics consulting, from regulation to the pool deck. Natalie Hood & Associates works across every layer of the industry, translating complex compliance requirements into clear action, building certification and training programs that hold up in the field, and managing the details of large-scale events from planning through execution. It's expertise that spans the boardroom and the pool deck alike, so nothing gets lost in translation between the two.

Natalie Hood with colleagues at an aquatics industry expo

Regulatory & Government Affairs

  • Guidance on jurisdiction and state regulations
  • Government affairs representation
  • Compliance strategy for aquatic facilities and programs
Natalie Hood presenting at an industry conference in Las Vegas

Education & Certification

  • Certification program development and delivery
  • Staff and instructor training
  • Custom course content creation
Natalie Hood with colleagues from Watershape University

Instructional Design & Publishing

  • Curriculum and course outline formatting
  • Polished training materials produced in Adobe InDesign
Natalie Hood recording the Talking Pools Podcast

Event Planning & Management

  • Oversight of large-scale aquatic events
  • Schedule and logistics management
  • Cost analysis for events and programs
Natalie Hood speaking at an industry conference

Speaking & Media

  • Keynote and conference speaking
  • Podcast hosting
  • Panel moderation on aquatics, safety, and industry trends
Natalie Hood networking with fellow aquatics industry professionals

Advocacy & Industry Networking

  • Water safety advocacy
  • Industry relationship-building
  • Open water swimming community engagement
Natalie Hood with a fellow CPO instructor at an industry awards event

Coaching & Professional Development

  • Personalized coaching for aquatics professionals
  • Building teaching skills
  • Setting up training schedules
  • Strengthening customer interactions
  • Organizing instructional materials
  • Growing public speaking confidence
  • Personal branding support for those building their own professional presence
Request a Consultation

Frequently Asked Questions

Who is Natalie Hood & Associates a good fit for?

Aquatic facilities, associations, certification bodies, service companies, municipalities, event organizers, and individual aquatics professionals who need experienced, full-spectrum support, whether that's navigating state regulations, building a certification program, planning a large event, or developing your own career and public presence in the industry.

Do you work with individuals, or only organizations?

Both. Coaching and professional development services are built for individual aquatics professionals looking to strengthen their teaching skills, public speaking, and personal brand. Other services, like regulatory guidance, certification development, and event planning, are typically engaged by organizations, associations, and facilities.

Are your services limited to Tennessee?

No. Natalie is based in Tennessee but works with clients across the country. Aquatics is a national industry, and the guidance, training, and consulting provided here reflect that.

Can Natalie speak at our conference or event?

Yes. Keynote and conference speaking, podcast hosting, and panel moderation on aquatics, safety, and industry trends are all part of the Speaking & Media services offered. Reach out with your event details to discuss availability.

Can you help us build a certification program from scratch?

Yes. Certification program development and delivery, staff and instructor training, and custom course content creation are core services, along with curriculum formatting and polished training material production.

Do you help with state regulations and jurisdiction questions?

Yes, this is one of the core services offered: guidance on jurisdiction and state regulations, government affairs representation, and compliance strategy for aquatic facilities and programs. Reach out to discuss your specific state or region.

Do you help plan and manage large aquatic events?

Yes. Event Planning & Management services cover oversight of large-scale aquatic events, schedule and logistics management, and cost analysis for events and programs.

Do you only take on long-term or retainer clients?

No. Some clients need a single project, like a certification program or an event plan, while others prefer ongoing support for ongoing regulatory work, ongoing coaching, or continued advocacy and industry engagement. Both arrangements are welcome.

I'm an aquatics professional looking to grow my own career or brand. Is that something you help with?

Yes. Coaching & Professional Development services include building teaching skills, strengthening customer interactions, organizing instructional materials, growing public speaking confidence, and personal branding support for those building their own professional presence.

What's the best way to get started?

Reach out through the Contact page with a bit about your organization or goals, and Natalie will follow up to discuss the best next steps.